Stop pulling a price out of thin air! Answer four questions and I'll hand you a price, the number of sales that hits your goal, and a bump to test.
I had to guess at three things to get you started. Change them the minute you have real numbers of your own.
These are my four price points. A bigger goal or a bigger audience won't move this price, only the number of sales you need.
All four of my prices are specific enough to feel deliberate and low enough for someone who just met you to say yes. (You won't hear "charge what you're worth" from me. That doesn't help you pick a number when you're brand new!)
The number to watch is clicks to your sales page, never your follower count.
| New price | Buyers it needs |
|---|
Break-even take rate = your price now × your take rate now ÷ the new price
Raise it far enough that the break-even number sits way below what you expect to get. A small raise can lose buyers and barely earn more!
And change ONE thing at a time. If you change the price and the copy together, you won't know which one did it.
Still fuzzy on what your product is and who it's for? Open your Product Clarity Worksheet first.
Your 30-Day Social Media Marketing Plan is where those extra visitors come from.
Now go set that price, friend. YOU'VE GOT THIS!
These numbers are estimates from the math on this page. They aren't a promise of sales or income. What you actually make depends on your product and the traffic you send to it.Simple Creator Co.